![]() Shot in a mere 48 hours, “Gangnam Style”’s music video was stuffed with a host of well-known South Korean celebrities to ensure local success. With those elements in place, his sixth album, Psy 6 (Six Rules), Part 1, and its lead track, “Gangnam Style,” was set to be a hit – domestically, at least. By 2012 he’d joined YG Entertainment, one of South Korea’s three biggest entertainment agencies, and was an established star. ![]() In the 11 years before “Gangnam Style” was released, Psy had carved out a niche for himself as a rapper known for his comedy, irreverence, and controversy (the blunt lyrics on his first album got him fined for “inappropriate content,” while his second was banned outright). ![]()
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